Tom Rudge

Tom Rudge - Front End Web Developer


About Me - Web Evangelist

I specialise in front end development: HTML5, CSS3, Responsive, Adaptive and Redaptive design, I'm also a stickler for standards such as W3C Standards and accessibility. I write clean, standards-based semantic markup that’s optimised to deliver exceptional UX / UI.

Not only technical minded, I can also lead teams, manage projects and achieve KPI's as an UX manager.

I'm based in Dorridge at the heart of the West Midlands, I can easily commute to all areas of the surrounding counties and further a field with ease. Apart from being a nerdy web developer, I'm a FA licensed football coach, so in my spare time I volunteer for Solihull Football Club and run the U7's football team.

Latest Projects

Client required a professional looking site but modern. The lastest chunks of functionality used to produce a site that will grow in time. Brand, logo and content created for client. Users will be engaging with the site in time this has been built in ready.


Simple site required by my client to promote an energy comparison business and capture client data.


2014 has been an exciting year for me, releasing in November was the pinnacle of my career. Creating the first “Redaptive” website, I’m the very proud founder of the term and concept! Lessons learnt from previous projects, everything was thrown into this launch to improve pretty much everything - Speed, HTML5 validation, SEO etc...


My 2nd project at Attraction World, this was deployed within 5 weeks as it isn't a public faceing website. However, it had challenges of its own as the requirements meant it needed to be responsive but at the same time cater for IE7 users.


My first project for Attraction World. The site needed to be build from the ground up deploying it responsively. Working with the back end developers on a new .NET solution and ideology this had its challenges that set up future projects. I brought with me a new method of working and consistency with a framework that was much needed in the organisation.



The purpose of this site was to promote a new start up and sell the products through the website. Everything was setup from the domain purchase to hosting and design. A lot of the branding was determined thoughout the project.


Originally Lego Factory, but due to infringements with the Lego Group Plc, my affiliate site was re-branded as Block Factory. Going from strength to strength, only launched in 2014 the site has generated over £10K in sales (Dec 2014). This demonstrates my entrepreneurial and other web skills which I possess.


Another affiliate site following on from Trying to establish a "Factory" brand in the affiliate market. The margin is a lot bigger for Tablet sales however there is more competition and not as niche.


Other Projects

The site was relaunched onto wordpress or our CMS and rebuilt using PHP. Bootstrap was used as the framework making it the first responsive website. Huge content migration and rewrite was also developers responsibily due to limited resource.


Heritage & Culture Warwickshire

As part of the content migration, we identified that the "arts" service was scattered about the old site. We created this umbrella website for them to house and display the different areas of arts & culture in Warwickshire.

See Warwickshire's Heritage & Culture site Freelance

The client wanted to promote his removal company to maximise his business. The website itself is not the prettiest, however its conversion for the removal company has been extraordinary.

See Freelance

Start-up occupational therapy company in the Wes Midlands. They needed a brand, exposure and SEO to attract clients.


Work Experience

Snr Front End Web Developer - (2013 - Present)

Responsible for the design, layout, coding of the company’s websites. Leading on a number of projects initially around responsive website design, build and deployment.

Web Developer / Director - Hazibo Web Designs (2010 - Present) Freelance

I’m a freelance web developer and designer that helps individuals and small businesses with online solutions, and front end requirements. Hazibo Web Designs was thought of in 2010 as a concept but fully established itself in 2011.


E Services Officer - Warwickshire County Council (2009 - 2013)

I advised on and implemented new front end developments to ensure customers have a smooth experience when visiting the sites. I worked with service teams about how to plan, market and create good online content. Became an expert in joining up information from different service areas that provided customers with clear and consistent online content. I was responsible and lead for content, standards, guidelines, accessibility, usability, navigation and structure. Ensured any designs and developments complied with my in-house style and editorial policies.

Intranet Officer - Warwickshire County Council (2008 - 2009)

Responsible for the organisations Intranet and internal content / communications. Worked on a huge content migration to Microsoft Sharepoint.

Football DBA - CodeMasters (2003 - 2005)

Two summer term positions with the top gaming company. My role was to research up to date football information to include in the latest release of the computer game LMA Manager.

A little insight into the day to day...

A few snaps over the years - work, play and rest